OpenLot.com.au’s Beyond the Lot B2B Breakfast brought together leading developers, builders, and marketers for an in-depth look at the shifting dynamics of the greenfields property market. Designed for industry professionals, the event combined fresh data, marketing insights, and actionable strategies to help attendees stay ahead in a fast-evolving landscape.
Supported by Gallery Group and Thompson Building Group, the session unpacked the latest trends shaping buyer behaviour and offered a forward-looking view of where the market is heading in 2025 and beyond.
The morning kicked off with OpenLot’s Market Insights presented by Sales Director Ryan Smits, who shared data-driven observations on buyer sentiment, sales performance, and the critical role of digital engagement in lead generation. Following this, Clinton Trezise, RPM’s Managing Director for QLD & SA, delivered a comprehensive Market Update, highlighting emerging growth corridors and the evolving expectations of land buyers. The event also featured a lively panel discussion with industry experts Damien Ross (GM – General Sales Manager) and Rachel Blades (QLD State Marketing Manager at Metricon), offering diverse perspectives on innovation and strategy in today’s competitive environment.
From project launches to marketing best practices, Beyond the Lot demonstrated OpenLot’s commitment to empowering the greenfields sector through collaboration and intelligence. Attendees walked away with tangible insights to refine their strategies, strengthen relationships, and make smarter decisions in 2025’s dynamic property market.
🎥 Catch the Highlights
Watch all the key moments and industry insights from the Beyond the Lot B2B Breakfast on YouTube:
📸 Event Photo Gallery
Expert panel in conversation: Industry leaders exchanged views on innovation, strategy, and growth opportunities
Morning laughter and lively discussions: Guests enjoyed engaging conversations over breakfast, setting a positive tone for the day.
Networking in full swing: Attendees connected and shared ideas, reflecting the collaborative spirit of the event.
Team OpenLot: The team welcomed guests and partners, showcasing their ongoing commitment to supporting Australia’s property industry.
